How SRS Distribution and InstaLILY Prove Leadership Drives Adoption
October 21, 2025
SRS Distribution's partnership with InstaLILY has turned into an industry-wide learning platform, proving that collaboration is driving the next phase of growth.
"It’s a case study in how distribution leaders can engage with emerging technology not as passive buyers of software, but as co-creators of new growth engines." - Modern Distribution Management
SRS Distribution’s partnership with InstaLILY shows how AI in distribution is about leadership. What began as a pilot to fix sales bottlenecks for frontline reps has now scaled to 1,000 salespeople across 760 branches. The rollout is fueling The Home Depot’s broader professional expansion following its 2024 acquisition of SRS. At the SRS Distribution Inc. x InstaLILY AI Innovation Summit on Sept. 4, both companies turned that success into an industry-wide learning platform, proving collaboration is driving the next phase of growth.
Read the full article on the MDM website
Excerpt and link provided for reference. Please visit the original article on MDM for full context.
