Press kit

Press kit.

Logos, approved copy, company facts, and leadership bios for journalists, analysts, and partners writing about InstaLILY. Everything here is public and free to use, no form required.

Brand assets

Logos and marks.

Need a format that is not here, the Small Data Center mark, or team photography? Email social@instalily.ai and we will send it over.

About InstaLILY

Approved boilerplate.

The standard description of the company. Use it verbatim, and as the boilerplate at the foot of an announcement.

One line

InstaLILY is an AI products and infrastructure company that puts execution at the frontier of enterprise AI.

One paragraph

InstaLILY is an AI products and infrastructure company built for execution. Its first product, Lily™, is the world's first AI Forward Deployed Engineer: it learns how a business works, builds the software it needs, goes live in days, and stays to keep it working as the business changes. Founded in 2023, InstaLILY is headquartered in New York with offices in San Francisco, London, and Toronto.

Full boilerplate

InstaLILY is an AI products and infrastructure company that puts execution at the frontier of enterprise AI. That work begins with Lily™, the world’s first AI Forward Deployed Engineer, which learns how a business works, builds the software it needs, and goes live in days. It does not leave when the work ships; it stays and keeps the software working as the business changes. Lily runs wherever the work happens, in the cloud, on-premise, or at the edge, through InstaLILY’s Small Data Center, built with NVIDIA technology. Founded in 2023 by Amit Shah and Sumantro Das, InstaLILY has raised nearly $100 million from Energize Capital, Insight Partners, and Home Depot Ventures. Headquartered in New York, with offices in San Francisco, London, and Toronto, InstaLILY serves leading companies across construction, industrial distribution, logistics, healthcare, and other operationally intensive industries. Learn more at instalily.ai.

Fast facts

Company facts.

Company
InstaLILY (InstaLILY AI)
Founded
2023
Founders
Amit Shah (Founder & CEO) and Sumantro “Sumo” Das (Co-Founder & COO)
Flagship product
Lily™, the world's first AI Forward Deployed Engineer
Infrastructure
InstaLILY Small Data Center (SDC), built with NVIDIA technology
Funding
Nearly $100 million raised to date
Investors
Energize Capital, Insight Partners, Home Depot Ventures
Headquarters
455 Broadway, 5th Floor, New York, NY 10013
San Francisco
Studio by Tishman Speyer, Mission Rock, 365 Toni Stone Crossing, San Francisco, CA 94158
London
Office open, address not published
Toronto
Coming soon
Industries served
Construction, industrial distribution, logistics, healthcare, and other operationally intensive industries
Leadership

Bios and headshots.

Approved bios, free to quote. Headshots download at full resolution.

Amit Shah

Founder & CEO

Amit Shah is Founder and CEO of InstaLILY, the autonomous AI platform for the physical economy. He has spent more than two decades building and scaling technology-driven businesses, from early-stage innovation to public-company leadership. Before founding InstaLILY, Amit served as President of 1-800-Flowers.com, where he helped grow the company to more than $2 billion in revenue, after beginning his career at McKinsey & Company.

He currently serves on the board of Groupon, where he is the inaugural Chair of its board-level AI Committee, and previously served on the board of Blue Apron. He has also served on the boards and executive committees of trade associations and nonprofit organizations, including the Marketing + Media Alliance. Amit is also Co-Founder of AI Trailblazers, a leadership community for operators, investors, and technologists shaping the future of AI. He holds a master's degree from Harvard University and a bachelor's degree from Bowdoin College, and lives in New York City.

Sumantro “Sumo” Das

Co-Founder & COO

Sumantro (“Sumo”) Das is Co-Founder and COO of InstaLILY AI, the platform pioneering AI agents for the world's most operationally intensive industries. At InstaLILY, he leads platform growth and customer execution, working closely with private equity firms and industrial operators to deploy AI agents that drive measurable outcomes.

With over 15 years of experience leading product, growth, and go-to-market across enterprise, logistics, and commerce tech, Sumo has scaled revenue at 1-800-Flowers and led transformation at Mattress Firm. He has overseen 30+ product launches in partnership with Apple, Google, Amazon, and PayPal, including first-to-market deployments of Affirm checkout, Apple Pay, and Venmo for web. He also chairs the Mobile Roundtable, a private consortium of digital leaders from Internet Retailer's Top 100 companies, and serves on the Customer Advisory Boards of Google Chrome and PayPal. Sumo holds two degrees from Boston University and the University of Warwick.

Guidelines

Using the brand.

Do
  • Use the supplied logo files without alteration.
  • Keep clear space around the logo, at least the height of the icon on all sides.
  • Respect a minimum size so the wordmark stays legible.
  • Write the name as InstaLILY (capital I-L-Y), and keep the trademark on Lily™ and InstaWorkers™.
Don’t
  • Stretch, squash, rotate, or recolor the logo.
  • Add drop shadows, outlines, or effects.
  • Place the logo on a busy background or one with low contrast.
  • Recreate, redraw, or approximate the logo or type.
  • Use AI to generate or alter any logo or team member photo.
Questions on any asset or copy blocksocial@instalily.ai